Dan Bethelmy-Rada Works Towards The Future Of Beauty

At 40 years old, Dan Bethelmy-Rada is already the Global Brand President for L’Oreal in their Professional Products Division. This makes him the youngest DMI GM in the entire company after taking the job in early 2015. He had been developing his skills in the industry for 15 years with both Garnier and L’Oreal. His skills with digital strategy and marketing have made him an innovator in the beauty field when it comes to managing a brand on a global level.

Dan Bethelmy-Rada oversees a rather large team who are all dedicated to their jobs. He pushes for diversity within the company and believes that continuing your education is important to move up in your career. In addition to his own success, he has also helped train candidates who were up for consideration for top marketing positions within the company.

A native of Venezuela, Dan Bethelmy-Rada has been moving around the world for most of his life. At 16, he moved to Paris after living in the United States for 10 years. He learned that there is not a universal standard when it comes to beauty and has grown to appreciate the diversity that exists in people around the world from different cultures and lifestyles. This makes his work interesting as the world of beauty constantly changes and he has to work hard to keep up with it. Photography is an important passion for him and he enjoys finding beauty in places that are sometimes very unexpected.

One of the best things about his position with L’Oreal is that he doesn’t have to worry about having just another boring day in the office as none of them are the same. There are new projects that Dan Bethelmy-Rada gets to work on constantly which keeps things interesting as he is always facing new challenges in his career. One day he might be editing media while the next day he might be working on developing products. It all depends on what the company needs from him then. He stated that he thrives on the days where they get to make big, final decisions in order to move projects to the next step.

Find out more about Dan Bethelmy-Rada:


Hi, guest!